We are Rednote’s overseas official partner
Promote on Xiaohongshu
Unique Content
Cultural Integration
Strategic Approach
effective and creative storytelling to help brands thrive in the Chinese market
social media account management • content creation: photography, videography, and copywriting • organic SEO • targeted advertising on platforms like Xiaohongshu (Little Red Book)
the Little Red Book social media recommendation platform
Known for authentic product reviews and recommendations
The platform is known for its authentic product reviews and recommendations, distinguishing it from other e-commerce sites focused on sales.
Focuses on user-generated content
The Little Red Book stands out among other e-commerce sites and social media channels mainly because it focuses on user-generated content.
Encourages participation in its e-commerce community
The platform encourages participation in its e-commerce community to build quality, trustworthy content.
We establish a powerful online presence and connect businesses with their target Chinese audience.
From creating captivating visuals and narratives to implementing effective ad campaigns, we partner with businesses across industries to build an impactful digital presence and reach their ideal customers in China.
Rednote Campaign planning
We tailored the LRB campaign to address our client’s unique needs. By integrating these strategies with unique content, we provide a 1+1>2 result, enhancing the overall impact and maximizing the effectiveness of business promotions.
LRB Account Management
We support our clients in the daily management of their accounts by offering a full range of services, including developing tailored social media strategies, planning engaging topics, designing account styles, and providing expert guidance on social media customer service.
Content creation & development
Rednote is a content-driven platform. We assist clients by embedding keyword strategies, monitoring the sensitive terms, and optimizing vision and titles. Through these tailored strategies, we market content that precisely targets the desired audience.
LRB Feed Ads Strategies
We deliver expert solutions designed to enhance the effectiveness of your feed advertisements on Rednote. By emphasizing strategic planning, precise ad placement, and data-driven optimization, we are committed to helping you achieve superior results for your campaigns.
KOL/KOC Campaign
We specialize in creating customized KOL and KOC campaigns that align with your brand’s objectives. By collaborating with influencers who have engaged audiences and produce high-quality content, we ensure effective partnerships. Our approach emphasizes the right metrics to achieve impactful results, while also providing strategic guidance and performance insights to enhance future results.
Photography service
Our professional photography and video creation team brings expert experience to deliver high-quality visuals that elevate your brand. We specialize in developing visuals tailored to your needs, ensuring your vision resonates with your audience and enhances your campaign’s impact.
Aus Solar ADs
VV Australia assisted Aus Solar in account management, video and text content creation, feed ADs, and social listening on Little Red Book.
Helen & Joey Estate Social Media
VV Australia helped ”Helen & Joey Estate” with the account management on Little Red Book.
Principal Chu
Let’s Ed-Chu-cation
楚校长谈教育
VV Australia helped “Principal Chu” with the account management on Little Red Book.
What sets us apart is our unique blend of cultural expertise and strategic marketing approach.
Unique, Tailored Content that Resonates
Data-Driven Strategy for Measurable Results
Deep Cultural Integration & Understanding
Optimised Ad Targeting & Placements
VV Australia is a Melbourne-based social media marketing agency specialising in content, production, and advertising for Chinese customer acquisition.
Over 5 years, we’ve served over 100 brands across industries, helping them effectively reach and engage their target Chinese audience to drive significant business growth.